In China, the tourism development of traditional villages has become a prominent phenomenon. In this process, both tangible and intangible culture have a profound impact on the residents. However, there is currently a lack of research on the diverse perspectives of various residents regarding both tangible and intangible aspects during this development process. This study takes Langtou Village in Guangzhou, China, as a case. The aim of this study is to explore the impact of the development of traditional villages from various resident groups’ perspectives. The results show that indigenous people generally believe that development has brought more positive benefits in terms of their material life, whereas non-indigenous people hold more neutral or negative views. Compared to spontaneous commercial development, the elderly have given a more positive evaluation of the changes in tangible culture during development, while the younger generation has expressed critical attitudes. Moreover, non-indigenous people have a lower willingness to participate in intangible cultural activities, and there is a significant gap between the organization of these activities and the elderly community. The study also indicates that development has promoted the diversity and frequency of intangible cultural activities, but the willingness to participate of the native villagers in intangible cultural activities has decreased with the influx of outsiders. It is hoped the results will provide references for balancing the development and cultural preservation of traditional villages, aiming to promote more inclusive and sustainable revitalization of traditional villages through better balancing communication among different groups.

Authors:
Mi Yuan, Huazhong University of Science and Technology, China
Zhou Fang, Huazhong University of Science and Technology, China

About the Presenter(s)
Ms. Yuan Mi is currently a research assistant in the Department of Design at Huazhong University of Science and Technology in China.

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